星空无限传媒

Alumnus successfully dives into entrepreneurship; launches lapel pin brand

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Photo of Jeremiah Allen 鈥04

CHARLOTTE, N.C./July 11, 2019 鈥听What started as a form of therapy has turned into a successful business for alumnus Jeremiah Allen 鈥04. Allen, the creator of Rook & King, transformed one of his darkest moments in life into works of art; creating unique lapel pins.

鈥淒uring the time I was in the thick of battling the depression, I started making the pins and discovered it was a meditative experience for me. I started making them for myself, just to fill my own voids, as I was unable to find the type of pieces I was personally looking for.听I had no idea others would eventually gravitate towards my work,鈥 said Allen.

Allen, who never planned to become an entrepreneur, based his business model on the game of chess. He admits he鈥檚 not the best player, but the game has been an intricate part of his strategy for success.

鈥淚 named my business Rook & King after the chess pieces,鈥 said Allen. 鈥淭he rook and king pieces have a maneuver called 鈥渃astling鈥 that is generally recommended the player execute within the first 7 moves. The whole point is to better set yourself up for success.听I always try to train myself to look at life similarly, in the sense it involves the art of knowing how to move strategically.鈥

Despite the heavy load of juggling a full-time job as a writer with Learning & Development, and running a business, Allen said he is appreciative of the success gained, 鈥淚 still haven鈥檛 gotten used to it. It鈥檚 all still deeply moving for me.鈥

Allen added that his success is also attributed to his experience as a Smithite.

鈥淛CSU is where my roots got planted.听I had professors that doubled as mentors and spoke life into me even after I left. Those interactions and relationships shaped me. I鈥檇 like to believe I carried that with me ever since.鈥

Allen hopes current Smithites do the same when it comes to their careers. His one rule of advice for students. Be dope! 鈥淲hatever it is you love, find a way to incorporate it into your daily life. It doesn鈥檛 matter how far-fetched it may seem, Allen explained. 鈥淲e learn as we go so get started where you are with what you have.鈥

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Closeup of one of Jeremiah Allen's lapel pins

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